Legal · Last updated 1 September 2026

Privacy Policy

This policy explains what personal information The Growth Maverick collects, why we collect it, who we share it with, and the choices you have. It applies to thegrowthmaverick.com and to the advertising, creative and web development services we provide.

1. Who we are

The Growth Maverick ("we", "us", "our") is a performance marketing and web development company registered at 8 The Green, Dover, DE 19901, USA. For anything in this policy you can reach us at jawwad@thegrowthmaverick.com or +1 754 344 5569.

We act as a data controller for information collected through our own website, enquiry forms, billing and marketing. When we manage advertising accounts, analytics or websites on behalf of a client, we generally act as a data processor on that client's instructions, and their own privacy policy governs how end-customer data is used.

2. Information we collect

Information you give us

Contact form submissions: your name, email address, phone number, website URL, the service you're interested in, an optional referral code, and the content of your message.
Discovery call bookings: the name, email and scheduling details you provide when booking through our calendar tool, plus anything you tell us on the call.
Billing information: when you subscribe to a plan, our payment processor collects your name, email, billing address and payment card details. Card numbers are handled entirely by the processor and never reach our servers.
Client onboarding information: business details, ad account and analytics access, brand assets, product data and any documents you share with us so we can deliver the service.
Correspondence: emails, messages and support requests you send us.

Information collected automatically

Device and browser information, IP address, approximate location derived from that IP address, operating system and referring URL.
Usage data such as pages viewed, time on page, clicks, scroll depth and the ad, campaign or search that brought you to us.
Cookies and similar technologies set by us and by the analytics and advertising tools described in section 5.
Server logs, which record requests to our site along with the originating IP address, for security, abuse prevention and rate limiting.

Information from third parties

Advertising and analytics platforms (for example Meta and Google) provide aggregated campaign performance and audience reporting.
Our payment processor tells us the status of a subscription, the plan purchased and the billing email, so we can issue receipts and start onboarding.
Referrals and publicly available business information, where someone introduces you to us or where we research a prospective client's public web presence.

3. How we use your information

To respond to enquiries, schedule discovery calls and prepare proposals.
To deliver the services you've engaged us for, including campaign management, creative production, tracking setup, reporting and web development.
To take payment, manage subscriptions, issue invoices and keep financial records.
To communicate with you about your account, your campaigns, service changes and anything you've asked us about.
To measure and improve our own marketing, understand which channels bring in enquiries, and improve the website.
To send marketing communications where you have opted in or where we have an existing business relationship. You can unsubscribe at any time.
To protect the site, detect and prevent spam, fraud and abuse, and enforce our terms.
To meet legal, tax and accounting obligations.

We do not sell your personal information, and we do not share it with third parties for their own independent marketing.

4. Legal bases for processing

If you are in the UK, EEA or another region with similar laws, we rely on the following legal bases:

Contract, to provide the services you've signed up for and to take payment.
Legitimate interests, to run and secure our business, respond to enquiries, measure our marketing and improve our services, balanced against your rights.
Consent, for non-essential cookies, advertising and analytics technologies, and for marketing emails where consent is required. You can withdraw consent at any time.
Legal obligation, to keep tax, accounting and compliance records.

5. Cookies, analytics and advertising technologies

Our website uses cookies and similar technologies, some of which are essential to make the site work and some of which help us understand performance and reach the right audiences.

Google Tag Manager and Google Analytics, to load our measurement tags and understand how visitors use the site.
Meta Pixel, to measure the performance of our advertising, build audiences and show relevant ads on Meta platforms.
Calendly, which powers our discovery call booking widget and sets its own cookies when you interact with it.
Stripe, which sets cookies necessary for secure checkout and fraud prevention.
Essential cookies and local storage, used to remember interface preferences and keep the site functioning.

You can control cookies through your browser settings, and most browsers let you block or delete them. Blocking essential cookies may break parts of the site. You can also opt out of interest-based advertising through the settings offered by Meta and Google, and through industry tools such as the Digital Advertising Alliance and Your Online Choices. We honour Global Privacy Control signals where required by law.

We share personal information only where it's needed to run the business, and only with providers bound to protect it:

Payment processing, Stripe, for subscriptions, invoices and receipts.
Advertising and analytics platforms, including Meta and Google, for campaign delivery and measurement.
Scheduling and communication tools, including Calendly, our email provider and the internal messaging tool that receives contact form notifications.
Hosting and infrastructure, our website host and related infrastructure providers.
Professional advisers, such as accountants and lawyers, where reasonably necessary.
Authorities, where we're legally required to disclose information, or where disclosure is necessary to protect our rights, safety or property.
A successor entity, if our business is sold, merged or restructured. We'll tell you if that changes how your information is handled.

7. Data in client advertising and analytics accounts

Delivering our services often means we are granted access to a client's ad accounts, analytics properties, tag managers, CRM exports or customer lists. That data belongs to the client. We access it only to perform the agreed work, we don't use it for any other purpose, and we don't transfer it between clients. Where a client asks us to upload customer lists to an advertising platform for audience targeting, the client is responsible for having a lawful basis and the necessary consents to do so, and for honouring any opt-outs. Access is removed on request or at the end of the engagement.

8. How long we keep information

We keep personal information only as long as we need it for the purposes described above. In practice that means enquiry and contact records for up to two years from our last meaningful contact, client and project records for the duration of the engagement plus a reasonable period afterwards, billing and tax records for at least seven years as required by law, and website analytics data for the retention period configured in each platform. When information is no longer needed, we delete it or irreversibly anonymise it.

9. How we protect information

We use encryption in transit (HTTPS) across the site, restrict access to client systems to the people who need it, use reputable processors for payments and infrastructure, and apply rate limiting and abuse protections on our public forms. Card details are handled entirely by our PCI-compliant payment processor and are never stored on our servers. No method of transmission or storage is completely secure, so we can't guarantee absolute security, but we take these responsibilities seriously and will notify you and any relevant regulator of a breach where the law requires it.

10. Your rights and choices

Depending on where you live, you may have the right to:

Access the personal information we hold about you and request a copy.
Correct information that is inaccurate or incomplete.
Delete your personal information, subject to records we're required to keep.
Object to or restrict certain processing, including direct marketing.
Withdraw consent where processing is based on consent.
Request portability of information you provided to us.
Opt out of the "sale" or "sharing" of personal information and of targeted advertising, as those terms are defined under California and other US state privacy laws. We do not sell personal information for money; our use of advertising cookies may be treated as "sharing" for cross-context behavioural advertising, and you can opt out via your cookie and platform settings or by contacting us.
Not be discriminated against for exercising any of these rights.

To exercise any of these, email jawwad@thegrowthmaverick.com. We'll respond within the timeframe the applicable law requires, and we may need to verify your identity first. An authorised agent may submit a request on your behalf with proof of authorisation. If you're in the UK or EEA and you're unhappy with our response, you can complain to your local supervisory authority.

11. International transfers

We are based in the United States and our service providers may process information in the United States and other countries. If you're in the UK or EEA, this means your information may be transferred outside your home region. Where that happens, we rely on appropriate safeguards such as the European Commission's Standard Contractual Clauses or another lawful transfer mechanism offered by the provider.

12. Children

Our website and services are intended for businesses and are not directed at children under 16. We don't knowingly collect personal information from children. If you believe a child has provided us information, contact us and we'll delete it.

13. Third-party sites

Our site links to third-party websites, including client sites shown in our portfolio and case studies. We're not responsible for their content or privacy practices, and we'd encourage you to read their policies before sharing information with them.

14. Changes to this policy

We may update this policy as our services, tools or legal obligations change. The "last updated" date at the top always reflects the current version. If we make a material change, we'll take reasonable steps to bring it to your attention. Continuing to use the site after an update means you accept the revised policy.

15. Contact us

Questions, requests or complaints about privacy can go to:

Email: jawwad@thegrowthmaverick.com
Phone: +1 754 344 5569
Post: The Growth Maverick, 8 The Green, Dover, DE 19901, USA